Multimedia Specialist - ZR_29957_JOB

Job Description

This is a remote position.

Role Overview

The Multimedia Specialist will serve as the primary digital content and social media manager for the client's   City Classic & Rental   brand. This role combines content creation, AI-assisted media production, digital campaign execution, community management, and performance reporting across SMM, website content, and GoHighLevel automation or content components.

You will oversee the brand’s online presence across social media platforms, website updates, and GHL content setup, ensuring consistent, engaging, and high-quality output.

Schedule :   Monday to Friday,   11 : 00 AM – 6 : 00 PM CST

Key Responsibilities

Content Strategy & Social Media Management

Develop and execute a comprehensive social media strategy focused on the rental and restoration segments of the brand.

Produce weekly / monthly content plans and maintain a structured content calendar.

Use AI tools to generate, personalize, and optimize :

Social media posts

Graphics and branded visuals

Short-form videos

Captions and ad copy

Content Creation & Multimedia Production

Create high-quality static graphics, short-form videos, reels, and other multimedia materials.

Repurpose long-form content into engaging bite-sized formats using AI and editing tools.

Ensure all media produced is aligned with brand guidelines.

Platform Execution & Management

Manage daily posting, scheduling, and optimization across SMM platforms.

Update website visuals or content as needed (basic CMS management).

Support GoHighLevel (GHL) tasks such as uploading media, updating funnels / pages content, and ensuring brand consistency.

Analytics, Engagement & Reporting

Monitor analytics across social media and website performance; identify trends.

Respond promptly and professionally to comments, inquiries, and messages to build an active online community.

Provide weekly performance insights and recommendations to increase engagement and conversions.

Submit daily End-of-Day (EOD) summaries and maintain task tracking through Trello.

Internal Communication & Collaboration

Coordinate closely with internal teams for approvals, campaign planning, and content direction.

Ensure messaging across all digital touchpoints aligns with the brand identity and goals.

Requirements

Requirements

Proven experience in   social media management   and / or   multimedia content creation .

Strong proficiency with   AI creative tools , such as :

ChatGPT, Jasper, MidJourney, Stable Diffusion, Canva AI, or similar.

Skilled in : Graphic design

Short-form video editing

Caption writing

Familiarity with   analytics tools   (Meta Insights, Google Analytics, Platform Insights).

Excellent English communication skills (written and verbal).

Ability to work independently, manage deadlines, and maintain consistency.

Highly organized, detail-oriented, and proactive.

Experience with   Trello ,   GoHighLevel , or   CMS / website content management   is a plus.

Requirements

Key Responsibilities Content Strategy & Social Media Management Develop and execute a comprehensive social media strategy focused on the rental and restoration segments of the brand. Produce weekly / monthly content plans and maintain a structured content calendar. Use AI tools to generate, personalize, and optimize : Social media posts Graphics and branded visuals Short-form videos Captions and ad copy Content Creation & Multimedia Production Create high-quality static graphics, short-form videos, reels, and other multimedia materials. Repurpose long-form content into engaging bite-sized formats using AI and editing tools. Ensure all media produced is aligned with brand guidelines. Platform Execution & Management Manage daily posting, scheduling, and optimization across SMM platforms. Update website visuals or content as needed (basic CMS management). Support GoHighLevel (GHL) tasks such as uploading media, updating funnels / pages content, and ensuring brand consistency. Analytics, Engagement & Reporting Monitor analytics across social media and website performance; identify trends. Respond promptly and professionally to comments, inquiries, and messages to build an active online community. Provide weekly performance insights and recommendations to increase engagement and conversions. Submit daily End-of-Day (EOD) summaries and maintain task tracking through Trello. Internal Communication & Collaboration Coordinate closely with internal teams for approvals, campaign planning, and content direction. Ensure messaging across all digital touchpoints aligns with the brand identity and goals. Requirements Requirements Proven experience in social media management and / or multimedia content creation. Strong proficiency with AI creative tools, such as : ChatGPT, Jasper, MidJourney, Stable Diffusion, Canva AI, or similar. Skilled in : Graphic design Short-form video editing Caption writing Familiarity with analytics tools (Meta Insights, Google Analytics, Platform Insights). Excellent English communication skills (written and verbal). Ability to work independently, manage deadlines, and maintain consistency. Highly organized, detail-oriented, and proactive. Experience with Trello, GoHighLevel, or CMS / website content management is a plus.