Manager, Creator Partnerships & UGC

Job Description

This is a remote position.

The Manager, Creator Partnerships & UGC is the business owner of the MAG Creator Platform, My Amazon Guy’s proprietary system for managing user-generated content (UGC) and affiliate partnerships across 400+ brands.

This role oversees the platform’s success end-to-end : strategy, operations, and team growth. Working alongside the Lead Developer, the Manager ensures the product roadmap, creator network, and campaign operations scale efficiently while meeting ROI targets for MAG’s brands.

As the point leader for creator partnerships and affiliate-driven growth, the Manager will establish scalable workflows for onboarding, compliance, content approvals, payments, and reporting. By building strong creator relationships and ensuring campaign excellence, they will drive revenue and elevate content quality across the portfolio.

About My Amazon Guy

My Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. Our culture is dynamic, rewarding, and innovative. We are dedicated to helping our clients achieve remarkable sales growth on Amazon while ensuring their peace of mind.

Key Responsibilities

• Oversee the MAG Creator Platform as primary business owner, aligning technical development with business objectives.
• Guide roadmap priorities and recommend feature improvements to enhance creator experience and performance tracking
• Manage the end-to-end creator lifecycle, from onboarding and content delivery to payment and compliance
• Lead campaigns and affiliate programs across 400+ brands, ensuring visibility, ROI, and tracking accuracy.
• Develop standards for creator quality, performance scoring, and brand compliance.
• Recruit and lead a high-performing operations team, establishing clear SOPs and maintaining quality assurance
• Monitor key KPIs (creator engagement, ROI, content quality) and deliver quarterly performance reports to leadership
• Collaborate cross-functionally with Developers, Brand Managers, Strategists, and Finance to align platform growth with company goals.

Key Metrics for Success

Requirements

Benefits

Requirements

Own the MAG Creator Platform roadmap, translating business goals into technical and operational requirements. Oversee creator lifecycle : discovery, onboarding, content delivery, compliance, and payments. Manage campaigns and affiliate programs to drive ROI and brand visibility across 400+ brands. Recruit, train, and lead an operations team with clear SOPs and performance standards. Monitor KPIs, analyze trends, and provide reports to optimize creator engagement and campaign performance. Collaborate cross-functionally with development, creative, brand, and finance teams to ensure seamless operations. Measure success through creator growth and retention, campaign ROI, platform adoption, content approval rates, payout accuracy, and feature delivery.