Head of Digital Marketing

Overview

MBA | Human Resources Manager | Registered Nurse | Licensed Professional Teacher

Responsibilities

• Drive and develop digital strategy with a focus on customer acquisition and retention on the online channels
• Implement, measure and evaluate campaigns across multiple channels of engagement. Your in-depth knowledge of SEO, SEM, PPC, Retargeting and Re-marketing will be required.
• Lead the development of B2C and B2B e-commerce strategies, platforms, and / or partners
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Lead the cross-platform digital strategy
• Utilize strong analytical ability to evaluate end-to-end customer experience
• Develop the digital marketing functions for e-commerce including content creation, social media marketing - design, build, and maintain social media presence, digital market research and analysis and evaluate emerging technologies
• Identify trends, insights, and optimize spend and performance based on the insights
• Review consumer interactions, manage client data, and identify areas that can be improved
• Draft, present, and be accountable for the annual financial budget and targets
• Oversee and handle TikTok and Livestream Management

Qualifications

About Be Global E-Commerce Corporation

Founded in 2011, Be Global E-Commerce Corporation is a pioneer in the E-Commerce industry in the Philippines offering in-house and acquired brands across all digital platforms. Be Global E-Commerce Corporation provides end-to-end e-commerce solutions – Account Management, Digital Marketing, Warehouse and Fulfillment to After Sales Support.

Core Values

FIRE and ICE

Vision and Mission

Fostering business growth for our partners through e-commerce.

By 2025, Be Global E-commerce Corporation aims to be a reliable and sustainable e-commerce ecosystem that helps 100 brands reach Filipinos through e-marketplace and website management and full digital marketing services.

By 2030, Be Global E-commerce Corporation will help these brands attain local and global success through e-commerce.

Seniorities

Employment type

Industries

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