Job descriptionPlan, create, and manage high-performing Facebook and Instagram ad campaigns.Conduct audience research and develop targeted ad strategies.Monitor, analyze, and optimize campaigns to meet performance goals (CTR, CPC, ROAS, etc.).A / B test ad creatives, copy, and placements to improve results.Collaborate with the creative and marketing teams to align campaigns with brand goals.Prepare performance reports and provide actionable insights.Stay up to date with Meta Ads trends, tools, and best practices.