We're Hiring : Digital Marketing Manager
Ortigas, Pasig City | Hybrid | Weekdays (Nightshift)
Key Accountabilities :
- Develop and execute comprehensive marketing strategies across digital advertising and SEM. This includes managing budgets, setting KPIs, and ensuring alignment with client goals.
- Manage campaigns across multiple platforms (Google, LinkedIn, Microsoft, 6sense, etc.), paid advertising workflows, and overall campaign structure.
- Monitor, analyze and report on campaign performance (SEM & digital ads), using data driven insights to propose actionable next steps for optimization, including keyword analysis, bid management, A / B testing, and content planning.
- Lead cross-functional collaboration with writers, designers, developers, and data teams to ensure campaign objectives are met efficiently.
- Provide tactical and strategic support to specialists and associates, mentoring them to ensure best practices in campaign execution and optimization.
- Identify and resolve potential campaign issues, streamline workflows to improve
efficiency, and implement scalable processes to enhance overall performance.
Qualifications :
Bachelor’s degree in Information Technology , Digital Marketing, or a related field is an advantage.Excellent communication skills, strong command of English, and experience working with cross-functional teams and clients.Must be willing to report twice a week in Pasig City, Philippines on a night shiftschedule from 8PM to 5AM PST
3-5 years of relevant work experience in digital marketing, including hands-onexperience in running, monitoring, and optimizing campaigns on platforms like Google Ads, HubSpot, LinkedIn, GA4, etc.
Proficiency in advertising platforms, and performance analytics, with the ability totranslate metrics such as ROAS, CTR, CPA, and CPC into strategic actions.
Interested applicants may send their application