Marketing Specialist

Responsibilities :

Plans, schedules, and executes social media content.

Create content plans or calendars to drive engagement and promote online brand awareness.

Oversees daily management of social media campaigns.

Ensures brand consistency and authority.

Engages with consumers through messaging, commenting, and other social media engagement methodologies.

Sets-up social media business pages : Facebook, Instagram, Twitter, Youtube, LinkedIn, Pinterest, Google My Business.

Interprets and creates social media reports and analytics.

Plans and strategizes on social media paid ads : Facebook Ads, Instagram Ads, Twitter Ads, Youtube Ads, LinkedIn Ads, TikTok Ads, Pinterest.

Manages and upkeeps digital marketing calendars.

Grows and maintains likers, followers, and fans.

Utilizes multi-social posting tools and programs such as Hootsuite and HubSpot to optimize quality content.