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Senior Marketing Intelligence Developer
Senior Marketing Intelligence DeveloperGHD • Quezon City, National Capital Region, Philippines
Senior Marketing Intelligence Developer

Senior Marketing Intelligence Developer

GHD • Quezon City, National Capital Region, Philippines
30+ days ago
Job description

At GHD, we don’t just believe in the power of commitment, we live and breathe it every day.

That’s why we pledge to support and empower our people to make a positive impact when working hand in hand with our business to drive change. We'll empower you with the right technology and training as you bring ideas and projects to life.

Together with your colleagues, clients, and partners, you can make an impact that is felt by all. See where your commitment could take you.

Who are we looking for?

We’re looking for a Senior Marketing Intelligence Developer to join our Marketing & Communications team.

Working with an energetic and high performing team, this position offers a variety of work and will see you involved in:

  • Launching insightful reports that showcase marketing performance and areas of strength as well as opportunities for improvement.
  • Deliver analysis and insights that highlight marketing and customer performance, ROI, and optimization opportunities.
  • Develop and enhance the marketing analytics platform using Salesforce and Marketing Cloud Intelligence (Datorama/MCI) and PowerBI.
  • Design data models, mappings, and harmonization across internal and external marketing data sources.
  • Build dashboards, KPIs, and custom metrics to support marketing performance analysis and decision-making.
  • Collaborate with global marketing teams to gather requirements and improve reporting solutions. Understand their challenges and optimize their results.
  • Designing new metrics and methodologies to support the marketing understanding and decision process related to investment choices.
  • Maintain and govern the MCI platform, including monitoring data feeds, ensuring data quality, and supporting documentation and standards.
  • Test and validate data accuracy, transformations, and custom logic within MCI to ensure reliability.

What you will bring to the team:

  • Around 5-10 years of relevant experience in using analytic platforms in marketing and sales organization.
  • Strong background in data analytics, BI development, or ETL/ELT work.
  • Solid SQL and SOQL skills.
  • Ability to translate business requirements into user friendly reports and insights
  • Ability to teach and train marketers on analytics topics
  • Ability to construct and trouble-shoot analytics APIs, custom metrics, formulas and dimensions to ensure accurate reporting and insights
  • Experience with any of the following: PowerBI, Tableau, Qlik, Looker, GA4, CRM data, media data or marketing reporting
  • Hands-on experience with Salesforce, Marketing Cloud, MCI/Datorama (preferred), (TotalConnect, LiteConnect, Data Fusion, DQL, etc)
  • Strong understanding of digital marketing metrics (impressions, clicks, conversions, ROI)
  • Ability to manage multiple data sources and build clear dashboards
  • Experience with marketing platforms: Google, Meta, LinkedIn, Programmatic.
  • Excellent communication and problem-solving skills
  • Experience with Python/JS for automation (optional)
  • Knowledge in Salesforce and or Account Engagement/Pardot reporting and dashboarding as well as Salesforce data investigation, analysis, modeling, and integration
  • Enjoy working with global teams on important analytics topics to the business
  • Driven to learn and be at the forefront of the latest industry news and best practice

Work schedule: Monday to Friday – 10:00 am to 7:00 pm

This job offer is based in Makati or Quezon City.

Our Hybrid Work Model:

Be part of the dynamic culture! Our workplace thrives on a hybrid model, combining in-office collaboration and flexibility. Join us in office, three days a week to contribute, connect and excel in our vibrant environment.

Applicants must have the right to work in the Philippines.

Please note that we are not accepting agency resumes for this position.

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Senior Marketing Intelligence Developer • Quezon City, National Capital Region, Philippines

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