National Sales Manager

Job Title : National Sales Manager

Department : Sales and Business Development

Reports To : Chief Executive Officer / General Manager

Job Summary :

The National Sales Manager leads the overall sales strategy and execution across the country. This role is responsible for driving revenue growth, building and leading high-performing sales teams, managing key accounts, and developing strategic partnerships. The position requires strong leadership, deep market understanding, and a results-driven mindset to ensure the company meets its national sales goals.

Key Responsibilities :

Sales Strategy & Planning

Develop and implement the national sales plan aligned with business objectives

Forecast sales targets and ensure achievement through strategic planning

Monitor market trends, competitor activity, and customer needs

Team Leadership & Development

Recruit, train, and lead regional or area sales teams across multiple locations

Set sales targets, KPIs, and performance metrics

Provide ongoing coaching and performance reviews

Client & Partner Management

Manage relationships with key accounts and business partners

Negotiate contracts, pricing, and service terms

Identify and pursue new business opportunities and partnerships

Performance Monitoring & Reporting

Track national sales performance and report on progress against targets

Prepare detailed sales reports, pipeline forecasts, and market analysis

Recommend improvements in strategy and operations

Cross-Functional Collaboration

Coordinate with marketing, product development, and operations to support sales initiatives

Align sales efforts with promotional campaigns, pricing models, and service offerings

Qualifications :

Bachelor's degree in Business, Marketing, or a related field (MBA is a plus)

Minimum of 5–7 years experience in sales leadership roles, preferably with national scope

Strong leadership and people management skills

Proven record of achieving and exceeding sales targets

Excellent negotiation, communication, and strategic thinking abilities

Willing to travel across regions as needed.