JOB QUALIFICATIONS :
- Bachelor's Degree in Marketing, Advertising, Communications or related field.
- Having previous experience in talent recruitment or talent management (KOL / influencer / Creators) will be an advantage
- Familiar with the ecosystem and operation rules of major social media platforms (e.g. Facebook, Tiktok etc.), and understand the characteristics and values of celebrities in different fields
- Strong understanding of social media platforms and influencer marketing landscape
- Excellent communication and interpersonal skills to build rapport with KOLs
- Analytical skills to evaluate campaign performance and identify insights
- Project management skills to execute campaigns on time and within budget
- Creative thinking to develop engaging campaign concepts
- Negotiation skills to secure favorable terms with KOLs
JOB RESPONSIBILITIES :
1. Identifying and recruiting KOLs
2. Developing KOL campaign strategies
3. Relationship management
4. Content creation and brief development
5. Staying updated with trends