Marketing Creative Strategist 3 UMAEZUMAEZ 18335

Position: Marketing Creative Strategist
Salary $2000 - $2500
Timezone: CT
Working hours: Flexible but overlap 3-4 hours with team
Language English
Remote/Office based Remote
Full-time/part time Full time
Employee/ Contractor Contractor/Freelance
Location South East Asia


Company story
We are a DTC brand incubator operating across the US Malaysia and the Philippines. We specialize in building scaling and optimizing consumer brands in beauty wellness health lifestyle and personal care with several brands now reaching 7 to 8 figures in annual revenue.

Our journey started with Goda Perfume which scaled rapidly through creative-led growth performance marketing and strong operational systems. After proving our model works we expanded into building and acquiring additional high-potential DTC brands. Today we run an integrated ecosystem where creative operations performance media and product development work together to grow brands from concept to scale.

Core Criteria (US DTC Fragrance Focus)
1.Proven DTC E-commerce Experience (South East Asian Market)

• Minimum24 yearsworking withSouth East Asian DTC brands

• Strong preference forbeauty fragrance wellness or highly niche products

• Understands US consumer psychology buying triggers and cultural nuance

2.Paid MediaFirst Creative Mindset (Meta-Centric)

• Deep familiarity withMeta ads (Facebook & Instagram)creative strategy

• Clear understanding of the difference betweenorganic social content vs paid performance creative

• Knows how creatives are built forscaling iteration and testing not just aesthetics

3.Experience with Aggressive Desire-Driven Marketing
Comfortable working withbold angles and strong emotional ads or has worked with products that rely heavily onmass desire transformation or emotional outcomes not just functional benefits

4.UGC & Performance Copy Expertise
Hands-on experience writing:

• UGC video scripts

• Performance-driven video ads

• Static ad copies

Understands basic performance KPIs >> hook-rate retention and scroll-stopping frameworks etc.
Adept in writing ads messaging acrossTOF MOF BOF or levels of market awareness etc.

5.Agency or Freelance Background (Fast-Paced Environment)

• Prior experience in anagency or freelance setuppreferred (remote)

• Comfortable handlingmultiple briefs fast turnarounds and performance pressure

• Used to working closely with a dynamic marketing ecosystem - Lead strategists marketing ops and cross collaboration with other strategists etc.

6.Strong Research & Market Awareness

• Research-driven when developing new concepts not guessing

7.South East AsianConsumer Psychology & Cultural Fluency
Strong grasp of:

• South East Asian Market in general (preferred if experienced in our niche (fragrance)

Can write in a tone that feelsnative to South East Asian audience

8.Proactive Ownership-Driven Team Player

• Comfortable workingremotely across time zones

• Highly proactive: flags gaps proposes angles and has a collaborative mindset

• Can work independently but aligns well with a structured creative system (SOPs briefs feedback loops)

Key Skills
Microsoft Office,Graphics Design,Copywritter,Creative concept,Advertising,Communication,Adobe Creative Suite,Autodesk,Art Direction,Flash,Flex,HTML,SEO,Fine art,Quarkxpress
Employment Type : Full Time
Experience: years
Vacancy: 1