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AVP, Horizontal Growth (Sales Management and Market Expansion)
AVP, Horizontal Growth (Sales Management and Market Expansion)Pepsi-Cola Products Philippines Inc.(PCPPI) • National Capital Region, Philippines
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AVP, Horizontal Growth (Sales Management and Market Expansion)

AVP, Horizontal Growth (Sales Management and Market Expansion)

Pepsi-Cola Products Philippines Inc.(PCPPI) • National Capital Region, Philippines
20 days ago
Job description

Key Responsibilities:

  • Lead the commercial strategy to deliver revenue, volume, profit and market share targets.
  • Integrate RTM, RGM, and Commercial Execution into a unified commercial roadmap aligned with company priorities.
  • Drive commercial performance reviews and ensure execution delivers measurable business impact.
  • Optimize RTM models across General Trade, Modern Trade, Food Service and On-Premise.
  • Strengthen distribution coverage, customer segmentation, service-level performance, and channel development.
  • Lead RGM levers: pricing, promotions, pack-price architecture, mix optimization, and trade investment.
  • Ensure strong pricing governance and disciplined D&A management.
  • Improve channel and customer profitability through analytics-led decision-making.
  • Strengthen execution KPIs, dashboards, and performance routines across all channels.
  • Partner with Sales, Marketing, Finance and Supply Chain to ensure end-to-end commercial alignment.
  • Lead and develop high-performing teams across RTM, RGM, Commercial Insights, Demand Planning and Commercial Execution.
  • Champion capability building, process simplification, and continuous improvement across commercial functions.



Qualifications:

  • At least 15 years of work experience in commercial strategy, sales growth, and business development (FMCG / beverage / consumer goods preferred).
  • At least 7 years in a leadership role with oversight of strategic growth or expansion initiatives.
  • Proven track record in market expansion and scaling business units.
  • Strong analytical skills — ability to interpret market data and translate into actionable plans.
  • Excellent stakeholder management and negotiation skills.
  • Strong commercial acumen with understanding of pricing, distribution strategies, and channel economics.
  • Excellent leadership, communication, and cross-functional collaboration abilities.



By submitting your application, you are agreeing to be bound by Pepsi-Cola Products Philippines, Inc.'s Data Privacy Policy. Please be advised that your information may be processed in accordance with the said Policy.


For more information, please visit https://pepsiphilippines.com/dataprivacy.

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AVP, Horizontal Growth (Sales Management and Market Expansion) • National Capital Region, Philippines

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