eCommerce Growth Marketing Manager

Full-Time | Remote About iPromo iPromo is a leading distributor of branded merchandise, corporate gifts, and promotional products, helping brands leave a lasting impression.

We partner with companies of all sizes to create impactful, custom-branded experiences for their employees and clients.

Position Summary We’re looking for a hands-on, data-driven Growth Marketing Manager to own and scale our eCommerce acquisition and conversion engine.

This is not a “strategy-only” role—you will plan, launch, optimize, and measure campaigns across SEM, SEO, CRO, paid social, and product page creation.

What You’ll Do Own full-funnel performance marketing across Google Ads (SEM), SEO, CRO, and Meta (Facebook / Instagram) ads.

Audit, design, and optimize landing pages + product pages to maximize conversion and revenue per visitor.

Run structured A / B and multivariate tests with clear hypotheses, controls, and measurable lifts.

Report on CAC, ROAS, and LTV / CAC ratios with actionable insights, not just numbers.

Collaborate with design, dev, and content teams to ensure SEO-friendly, conversion-optimized site architecture.

Who You Are Proven operator : You’ve directly managed $100K+ / month ad spend and can point to specific campaigns where you reduced CAC or improved ROAS.

Analytical & technical : Comfortable with Google Analytics 4, Tag Manager, Looker Studio, and SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.) .

Conversion obsessed : You don’t just drive traffic—you optimize the on-site experience (CRO, landing pages, product detail pages).

Hands-on : You’ve built, launched, and scaled campaigns yourself—not just overseen agencies.

eCommerce focused : Direct experience in multi-SKU eCommerce or marketplace businesses.

Must-Have Experience Running Google Ads + Meta Ads with measurable ROI improvements.

Executing technical + content SEO that drove revenue, not just rankings.

Designing and testing landing pages + product pages that increased CVR.

Using CRO frameworks (A / B testing, user journey analysis).

Reporting growth metrics tied to revenue and profit, not vanity metrics.

How We Filter If you apply, be prepared to answer 5 specific, practical questions on SEM, SEO, CRO, landing page optimization, Google Ads, and Meta Ads.

Generic answers will disqualify you.

🔑 This role is for doers, not overseers.

If you thrive on digging into data, testing relentlessly, and proving impact with hard numbers, you’ll fit right in.

Why Join iPromo?

Fast-paced, collaborative culture with room to innovate High-impact role with visibility across marketing and leadership teams Opportunity to lead and grow a full-funnel digital marketing program Powered by JazzHR