Digital Content Creator

FILINVEST COMPANY :  FILINVEST LAND, INC.

Digital campaign analyst monitors online marketing trends, analyzes statistics, and tracks campaign performance. He / She gathers data, consolidates and interprets campaign results, creates data visualizations, and presents insights and attributions in a way that assists colleagues, businesses, and organizations make better decisions.

Duties and Responsibility :

Data Analyst

• Use automated tools to extract data from primary and secondary sources
• Develop and maintain databases, and data systems reorganizing data in an easily comprehensible format
• Perform analysis to assess the quality and meaning of data
• Utilize statistical tools to identify, analyze, and interpret patterns and trends in complex data sets that could be helpful for the diagnosis and prediction
• Analyze local, national, and global trends that impact both the organization and the industry
• Prepare reports for the management stating trends, patterns, and predictions using relevant data.
• Work with programmers, engineers, and management heads to identify process improvement opportunities, propose system modifications, and devise data governance strategies.
• Conduct final analysis reports for the strategic marketing team, sales department and territory marketing to understand the data-analysis steps, enabling them to make important decisions based on various facts and trends.
• Design, develop and manage ongoing and adhoc digital / social / brand KPI reports and dashboards for presentation and analysis
• Perform monthly data validation across all data sources and implement custom event tracking tags via Google Tag Manager
• Work with 3rd party solution providers to implement new tools, updates and / or fixes and provide ongoing technical support / training as needed
• Design and implement the process, people and technology infrastructure needed to enable up-to-the-minute digital IT data services that support the growth strategy of the company

Campaign Analyst

Key Responsibilities :

Tools & Systems :

Qualifications :