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National Sales Manager – FMCG

National Sales Manager – FMCG

Quanta Paper CorporationMandaluyong, Metro Manila, Philippines
11 days ago
Job description

Key Duties and Responsibilities

Strategic & Leadership Responsibilities

  • Develop and implement national sales strategies for Modern Trade and General Trade.
  • Lead, coach, and manage regional sales teams in Luzon, Visayas, and Mindanao.
  • Set and monitor sales targets, budgets, and KPIs for each region and channel.
  • Align sales operations with marketing, logistics, and finance for effective execution.
  • Drive P&L ownership for the national sales division.

Sales & Business Development

  • Identify and capitalize on growth opportunities across the three island regions.
  • Strengthen and expand the distributor and retail network nationwide.
  • Negotiate trade terms, promotions, and pricing with key retail partners.
  • Ensure product visibility, availability, and merchandising across channels.
  • Build and maintain strong relationships with national and regional retailers .
  • Channel Management

  • Modern Trade :
  • Manage relationships with major supermarkets, hypermarkets, and convenience chains.

  • Oversee listings, promotions, and joint business plans.
  • Ensure high-quality execution and in-store visibility.
  • General Trade :
  • Expand and optimize distributor coverage in Luzon, Visayas, and Mindanao.

  • Implement effective trade programs and promotions.
  • Improve secondary sales and market share.
  • Operational & Performance Management

  • Monitor and report sales performance by region and channel .
  • Forecast demand and coordinate with supply chain for smooth replenishment.
  • Ensure timely collections and adherence to credit policies.
  • Analyze market data to refine strategies and boost performance.
  • Education & Qualifications

  • Bachelor’s Degree in Business Administration, Marketing, or Commerce.
  • MBA / PGDM in Sales & Marketing preferred.
  • Experience Requirements

  • 10–15 years of FMCG sales experience with at least 5 years in a national or senior regional leadership role .
  • Proven expertise in managing Modern Trade and General Trade channels .
  • Hands‑on experience in managing sales teams and distributors across Luzon, Visayas, and Mindanao .
  • Strong background in channel development, trade marketing, and key
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