Senior Shopify Front-End Developer & CRO Specialist

Job Description

Own the storefront. Optimize the funnel. Drive revenue—Join us as our Senior Shopify & CRO Specialist.

We are urgently seeking a highly skilled

Senior Shopify Front-End Developer & CRO Specialist   to join our team.   This role requires an individual who can immediately take ownership of our e-commerce site's design,   development,   and performance.   The successful candidate must possess deep expertise in Shopify theme development and customization,   a strong understanding of on-page Conversion Rate Optimization (CRO),   and the ability to execute platform migrations.   This is a hands-on technical role with a direct impact on our business revenue.

Core Responsibilities

1. Shopify Development & Architecture

Theme Development :   Build,   modify,   and customize premium Shopify themes from scratch using   HTML, CSS (Sass / SCSS), JavaScript, and Liquid   to meet design and functional specifications.

Full-Cycle Development :   Manage the entire development workflow,   including setting up and maintaining sites within   Shopify's staging and production environments .

Platform Expertise :   Serve as the internal expert on the entire   Shopify ecosystem ,   including familiarity with Shopify Scripts,   Apps,   APIs,   and best practices for site speed and code maintainability.

Migrations :   Lead and execute full e-commerce platform migrations,   primarily moving clients from platforms like   WooCommerce   to Shopify,   ensuring seamless data transfer (customers,   products,   orders) and minimal downtime.

2. Conversion Rate Optimization (CRO) & Design

On-Page Optimization :   Apply a deep understanding of   CRO principles   to analyze user behavior,   site data,   and funnel drop-off points to recommend and implement design and layout changes.

Design Implementation :   Translate high-fidelity wireframes and design mockups into pixel-perfect,   mobile-responsive,   and high-converting pages.

A / B Testing :   Collaborate with the marketing team to set up,  launch, and analyze A / B tests on key elements (e.g., product page layouts, checkout flow, call-to-action buttons) to drive higher conversion rates.

UI / UX :   Ensure all front-end development adheres to best-in-class UI / UX standards to create an intuitive and friction-free shopping experience.

3. Maintenance and Performance

Ensure the e-commerce store is fast, secure, and performs optimally across all devices and browsers, focusing on Core Web Vitals.

Manage third-party app integrations and troubleshoot compatibility issues.

Provide technical consultation on feature implementation and system scalability.

Requirements

Technical Expertise (Non-Negotiable)

4+ years   of dedicated experience in front-end web development, with at least   3 years specializing in Shopify development .

Expert proficiency   in   Liquid, HTML5, CSS3 / Sass, and modern JavaScript (ES6+) .

Demonstrated experience   with the entire Shopify platform, including theme architecture, section / block development, and the Shopify CLI.

Proven ability to work with and customize   premium Shopify themes .

Strong practical knowledge of   Conversion Rate Optimization (CRO)   techniques and on-page testing methodologies.

Experience with e-commerce platform   data migration   processes (e.g., WooCommerce to Shopify).

Essential Soft Skills (Urgency & Handover)

Self-Starter / High Autonomy :   Ability to quickly integrate and take ownership of the codebase and development roadmap.

Excellent Communication :   Clear, concise communication skills for collaborating with marketing / design teams and conducting a brief handover with the outgoing team member.

Problem-Solving :   Strong analytical skills to quickly debug and resolve front-end and integration issues under pressure

Benefits

• Healthy, supportive, and conducive work environment (Great Place to Work™ Certified for three consecutive years!)
• Work with an innovative company delivering cutting-edge solutions across multiple industries
• Lead a team in a fast-paced, high-growth environment
• Competitive salary with opportunities for career advancement
• Collaborative, forward-thinking work culture
• 21 leave credits plus all client-based holidays
• HMO coverage with dependent benefits
• Exposure to world-class leadership from both local and international supervisors

Ready to take your sales career to the next level? Apply now!

Requirements

Technical Expertise (Non-Negotiable) 4+ years of dedicated experience in front-end web development, with at least 3 years specializing in Shopify development. Expert proficiency in Liquid, HTML5, CSS3 / Sass, and modern JavaScript (ES6+). Demonstrated experience with the entire Shopify platform, including theme architecture, section / block development, and the Shopify CLI. Proven ability to work with and customize premium Shopify themes. Strong practical knowledge of Conversion Rate Optimization (CRO) techniques and on-page testing methodologies. Experience with e-commerce platform data migration processes (e.g., WooCommerce to Shopify). Essential Soft Skills (Urgency & Handover) Self-Starter / High Autonomy : Ability to quickly integrate and take ownership of the codebase and development roadmap. Excellent Communication : Clear, concise communication skills for collaborating with marketing / design teams and conducting a brief handover with the outgoing team member. Problem-Solving : Strong analytical skills to quickly debug and resolve front-end and integration issues under pressure