Sr. Marketing Manager

Job Description

This is a remote position.

Please note : We are not actively hiring for this position at the moment, but we are accepting applications for future openings.

This role will play a pivotal role in driving demand and lead generation efforts, with a particular focus on ClickFunnels, backlink strategies, and overall digital marketing excellence. Your position is integral to our marketing team, where you will leverage your expertise to meticulously plan, execute, and monitor comprehensive marketing campaigns. These campaigns are designed to generate high-quality leads and significantly contribute to the overall growth and success of our agency. Your strategic vision and innovative approach will ensure that our marketing initiatives not only meet but exceed performance goals, thereby solidifying our competitive edge in the market.

About My Amazon Guy

My Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. Our culture is dynamic, rewarding, and innovative. We are dedicated to helping our clients achieve remarkable sales growth while ensuring their peace of mind.

Key Responsibilities

• Lead the execution of comprehensive marketing strategies (email marketing, social media, content marketing, PPC).
• Develop and execute SEO and backlink strategies, enhancing the company’s digital presence.
• Conduct site audits, ensuring SEO best practices are in place and resolving identified issues.
• Work with cross-functional teams (sales, product, customer service) to align marketing strategies with overall company goals.
• Manage campaign budgets, monitor spend and ROI, and make recommendations for improvements.
• Track and report on all relevant metrics (e.g., traffic, engagement, conversion), providing actionable insights for senior leadership.
• Collaborate with web developers and designers to optimize website performance and user experience.
• Handle moderate complexity in managing marketing channels, coordinating marketing content creation, and leading discussions on improving marketing processes.
• Supervision : Low – Independently manages tasks and projects but collaborates closely with senior leadership on key decisions.

Requirements

Benefits

Requirements

Create compelling and visually appealing ad content, including text, images, videos, and other media, tailored to each platform’s ad format. Launch, monitor, and optimize advertising campaigns on Google Ads, YouTube, Facebook, Instagram and LinkedIn to ensure they meet performance objectives. Define and target specific demographics, interests, and behaviors on Facebook and Instagram, as well as on YouTube, to reach the right audience. Choose optimal ad placements on these platforms, such as the Google Display Network, YouTube video ads, and Facebook / Instagram feeds and stories. Set up and manage conversion tracking to measure the effectiveness of ad campaigns, including tracking online sales, lead generation, or other desired actions. Improve ad quality scores on Google Ads by ensuring ad relevance, landing page quality, and expected click-through rates.