Head of Marketing

About the Role

Liviti is looking for a strategic data-driven and creative Head of Marketing to lead our brand growth and demand-generation efforts across property and wealth segments. You will shape our marketing engine end-to-endfrom positioning and content to performance and partnershipsdriving measurable impact across the business.

What Youll Lead

1. Marketing Strategy & Leadership

Own Livitis overall marketing strategy aligning it with business and revenue goals.

Lead mentor and scale a multidisciplinary marketing team (performance content creative social brand).

Drive a clear brand vision and messaging framework across all touchpoints.

2. Growth & Demand Generation

Build and optimise a full-funnel acquisition strategy across paid social paid search retargeting email and automation.

Oversee campaign testing audiences conversion paths and ROI.

Partner with Sales to ensure marketing initiatives generate high-quality leads and nurture them effectively.

3. Brand & Creative Direction

Elevate Livitis brand with compelling storytelling strong visual identity and consistent brand experience.

Oversee all creative output : video social content campaigns ads and brand assets.

Champion UGC-style content production tailored to property and wealth audiences.

4. Content & Social Media

Own the content strategy for short-form long-form and community-building initiatives.

Ensure consistent publishing across TikTok Instagram YouTube LinkedIn and email.

Guide Livitis thought leadership educational content and value-driven campaigns.

5. Market Insights & Analytics

Use data to guide decisions : customer insights market research campaign analytics.

Build dashboards for performance tracking : CPL CPA ROAS brand metrics engagement etc.

Identify trends and opportunities within the property mortgage and finance ecosystem.

6. Partnerships & PR

Lead external marketing partners agencies creators and influencers.

Build PR opportunities to increase Livitis visibility across media and industry events.

Support strategic collaborations with builders developers and industry groups.

What Were Looking For

Proven experience as Head of Marketing Marketing Director or Senior Marketing Lead.

Strong background in property real estate finance or a high-growth industry.

Deep understanding of digital acquisition channels and conversion optimisation.

Exceptional skills in content strategy creative direction and brand building.

Ability to combine high-level strategy with hands-on execution.

Strong leadership communication and stakeholder management.

Why Join Liviti

Shape the marketing direction of a fast-growing property brand.

Work closely with leadership to influence business decisions and drive long-term impact.

Lead creative and growth initiatives with significant freedom and ownership.

Build a team and scale Livitis presence across Australia.

Required Skills :

Requirements : Proven experience in sales preferably in a remote or virtual sales environment. Excellent communication and interpersonal skills. Strong negotiation and closing skills. Ability to thrive in a fast-paced target-driven environment. Self-motivated with a positive attitude and a strong work ethic. Experience in real estate or investment sales is a plus. Must be able to work onsite in North Strathfield.

Key Skills

Digital Marketing,Performance Marketing,B2B Sales,Marketing,SAAS,Growing Experience,Customer Acquisition,Multichannel Marketing,Affiliate Marketing,Team Management,Public Speaking,Lead Generation

Employment Type : Full Time

Experience : years

Vacancy : 1