Full-Stack Developer / Shopify Expert (eCommerce CRO Focus)

Company Overview Pearl West is a leading eCommerce investment and operating group specializing in acquiring, optimizing, and scaling premium brands.

Our mission is to build and grow standout online businesses, and our websites are at the heart of delivering an exceptional customer experience.

As we continue to expand our digital capabilities, we're looking for a driven, results-focused Full-Stack Developer / Shopify Expert to take ownership of our site performance and conversion rates.

This is an opportunity to work directly on high-traffic Shopify stores, make fast, meaningful changes, and directly impact revenue.

Role Overview The Full-Stack Developer / Shopify Expert will be responsible for proactively identifying, testing, and implementing improvements to our Shopify storefronts and landing pages with a sharp focus on boosting conversion rates, site speed, and customer experience.

This is not a hands-off, request-only position — we’re seeking someone who lives and breathes optimization and thrives in a fast-paced, ownership-driven environment.

Your success will be measured by tangible improvements to conversion rates, customer experience scores, and overall site performance metrics.

This is a full-time, remote role, giving you the flexibility to work from anywhere while staying closely aligned with our growth-focused team.

Key Responsibilities Identify and implement front-end and back-end improvements to Shopify-based websites and landing pages   Run A / B tests, user experience optimizations, and CRO experiments independently   Optimize page speed, mobile responsiveness, and checkout flow performance   Build custom features, sections, and pages within Shopify’s Liquid framework and via third-party apps as needed   Analyze site metrics, heatmaps, and customer behavior tools to proactively surface opportunities for improvement   Work closely with design, marketing, and product teams to translate ideas into functional, tested, high-performance web solutions   Stay up to date on Shopify platform updates, app ecosystem changes, and eCommerce CRO best practices   Maintain clean, well-documented code and follow internal development workflows   Track, report, and iterate based on the results of tests and site improvement Key Performance Indicators (KPIs) Conversion Rate Lift – Measurable improvement in store conversion rates over baseline   Site Speed Performance – Maintain or improve core web vitals and page load times   Implementation Velocity – Speed of independently completing and deploying optimizations   Testing Cadence – Number of proactive A / B tests and optimization initiatives launched per quarter   Bug Resolution Time – Timely identification and resolution of site issues   Documentation and Code Quality – Maintain clean, organized, and well-commented code for handoffs and scalin Success Benchmarks (30-60-90 Days) First 30 Days Complete onboarding on brand sites, tech stack, and optimization priorities   Audit existing Shopify setups and propose immediate quick-win improvements   Take ownership of resolving minor site issues and performance bugs   Launch your first A / B test or optimization project with measurable results   Implement key CRO improvements to landing pages or product pages   First 60 Days   Collaborate with marketing on a conversion-focused landing page refresh   Deliver measurable conversion rate improvements from your initiatives   Establish a consistent optimization and testing pipeline   Become the go-to technical resource for Shopify development and CRO implementatio Required Skills & Qualifications Must-Have Skills : 3+ years of hands-on Shopify development experience   Proficiency in Liquid, JavaScript, HTML, CSS, and Shopify APIs   Experience with Shopify theme customization, app integrations, and custom section builds   Proven track record of driving measurable eCommerce conversion rate improvements   Strong understanding of website performance optimization and core web vitals   Ability to independently run A / B tests, analyze results, and iterate   Detail-oriented with clean, organized coding practices   Proactive, driven, and ownership-focused — thrives without constant oversight   Nice-to-Have Skills : Experience with Klaviyo, Google Analytics, and heatmapping tools (e.g., Clarity, Hotjar, Lucky Orange)   Familiarity with headless Shopify setups or Shopify Hydrogen   UI / UX design skills or ability to collaborate closely with design teams   Experience in eCommerce growth marketing environment Who Should Apply Apply if you : Love working in fast-paced, high-ownership eCommerce environments   Constantly look for ways to improve site performance and conversions   Prefer proactively testing ideas over waiting for requests   Are organized, self-directed, and results-focused   Do not apply if you : Require constant hand-holding or micromanagement   Prefer working reactively instead of proactively seeking improvements   Lack eCommerce experience or familiarity with Shopify Why Join Pearl West Own Your Impact – Work on high-traffic brands where your improvements directly influence business performance   Growth-Driven Environment – Join a results-obsessed, testing-centric team   Remote-First Culture – Work from anywhere with flexible hours   Learn and Scale – Stay on the cutting edge of Shopify and eCommerce CRO trends Compensation & Benefits Salary : TBA (commensurate with experience)   Bonus Structure : Performance-based bonuses tied to conversion improvements and project delivery   Work Arrangement : Fully Remote   Health & Wellness Benefits : Medical, dental, vision, mental health support   Additional Perks : Flexible PTO, company retreats, learning stipends   Application Process Submit Your Application – Send your resume, portfolio, and a short note about your favorite CRO project you’ve worked on   Technical Assessment – Complete a brief code challenge and CRO scenario review   Screening Call – Meet with our hiring manager to discuss your experience and fit   Final Interview – Meet with leadership and marketing leads to review priorities and vision Powered by JazzHR