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Sr. Marketing Manager - ZR_29712_JOB

Sr. Marketing Manager - ZR_29712_JOB

BruntWorkQuezon, QUE, ph
4 days ago
Job type
  • Quick Apply
Job description

Job Description

This is a remote position.

Monday to Friday 9 : 00 am to 6 : 00 pm CST

(35–40 hours / week)

Job Summary

We are looking for a Sr. Marketing Manager who can be both strategic partner and hands-on

executor. Roughly 20–30% of your time will be spent sharpening ICPs, positioning, and GTM

sequencing with leadership. The other 70–80% will be spent rolling up your sleeves to drive

events, campaigns, content, and lead generation.

This role is for someone who’s been in the trenches, someone who is comfortable orchestrating

logistics for an industry event one day, then tightening messaging and launching a demand-gen

campaign the next. You’ll bring order, accountability, and repeatable execution to a startup

environment where speed and rigor matter.

Key Responsibilities

Strategy & Go-to-Market Alignment

  • Refine ICPs, value props, and offer sequencing with GTM leadership.
  • Translate the company’s strategic intent into actionable campaigns, timelines, and

deliverables.

  • Act as a sounding board, pushing back when plays don’t align with market reality.

    • Execution & Campaign Management

  • Deliver marketing collateral : one-pagers, decks, FAQs, case studies, blog posts, and

    • website updates.

  • Run integrated campaigns across channels (content, email, digital, PR) with a focus on

    • lead generation and sales enablement.

  • Manage agencies, freelancers, and parent-company resources to deliver professional,

    • client-ready outputs.

  • Own event execution end-to-end : vendors, activations, logistics, on-site presence.

    • Cross-Functional Collaboration

  • Work closely with Sales to ensure marketing generates sales-ready leads.
  • Provide Sales with enablement materials (decks, case studies, objection handling).
  • Collaborate with Product and Ops to keep messaging consistent with product maturity

    • and compliance guardrails.

  • Maintain project management to align stakeholders and ensure deadlines are met.

    • Analytics & Iteration

  • Track pipeline impact, campaign performance, and event ROI.
  • Continuously refine ICPs, messaging, and collateral based on customer and sales

    • feedback.

  • Benchmark against competitors and market trends to keep positioning sharp.

    • AI-First / Fusioneer Mindset

  • Start with AI : Treat AI as the reflexive first step in campaign planning, copywriting,

    • event prep, and reporting.

  • Integrate AI into workflows : Use GenAI for prospect research, content drafting, design

    • iterations, and competitive analysis.

  • Capture and share wins : Document AI-assisted workflows (e.g., faster blog drafts,

    • automated lead list enrichment) so they can be reused across teammates.

  • Culture builder : Normalize AI adoption rituals (e.g., “AI Win of the Week”), encourage

    • others to begin with AI, and contribute learning capsules.

    Requirements

    Your Experience

  • 6–10 years in B2B marketing, ideally in fintech, SaaS, or regulated industries.
  • Track record of shipping multi-channel campaigns, event marketing, and lead-gen

    • programs that drove measurable growth.

  • Experience producing content and collateral that elevated brand credibility and fueled

    • sales.

  • Familiarity with marketing ops tools (e.g., HubSpot, Salesforce, LinkedIn Ads) and

    • managing external agencies.

  • Bonus : Experience running conference-heavy marketing and / or building early-stage

    • GTM foundations.

    Who You Are

  • Execution-first : A hands-on doer who thrives in early-stage environments.
  • Startup-tested : Scrappy, adaptable, and energized by creating order from ambiguity.
  • Trusted lieutenant : Takes direction but can operate autonomously, freeing up

    • leadership bandwidth.

  • Data-informed & outcome-driven : You care less about impressions and more about

    • pipeline contribution.

  • Collaborative challenger : Strong enough to push back, humble enough to serve the

    • team.

  • AI-native reflexes : You naturally begin tasks with AI, act as a strategic router of human

    • judgment + machine speed, and know how to critically evaluate outputs.

    Our Core Values

    We seek the most capable talent that lives and embodies our company’s values. Here’s what

    that means in practice :

  • Extreme Ownership – You run the ball all the way to the end zone. When a process

    • breaks or a metric slips, you step in, marshal resources, and deliver the fix—no excuses,

    no hand-offs, no blame games.

  • Mindfulness – We move fast without breaking people. You balance urgency with

    • empathy, communicate with clarity, and leave every teammate (and customer) feeling

    heard, respected, and energized.

  • Insight-Driven – Surface data is just the invitation. You linger where others skim,

    • running “five-whys” autopsies and sitting with problems long enough for the real patterns

    to reveal themselves. Mindful attention lets you connect dots no one else saw, turning

    hidden truths into the next high-leverage playbook.

  • Audacious – Incrementalism is boring. Whether it’s slashing onboarding time to hours

    • or shipping an AI workflow no one’s tried before, you set bold targets and attack them

    with creativity and grit.

    If these principles resonate, you’ll find both the freedom and the mandate to build systems that

    10x our go-to-market engine and your own growth.

    Requirements

    Key Responsibilities Strategy & Go-to-Market Alignment

  • Refine ICPs, value props, and offer sequencing with GTM leadership.
  • Translate the company’s strategic intent into actionable campaigns, timelines, and deliverables.
  • Act as a sounding board, pushing back when plays don’t align with market reality. Execution & Campaign Management
  • Deliver marketing collateral : one-pagers, decks, FAQs, case studies, blog posts, and website updates.
  • Run integrated campaigns across channels (content, email, digital, PR) with a focus on lead generation and sales enablement.
  • Manage agencies, freelancers, and parent-company resources to deliver professional, client-ready outputs.
  • Own event execution end-to-end : vendors, activations, logistics, on-site presence. Cross-Functional Collaboration
  • Work closely with Sales to ensure marketing generates sales-ready leads.
  • Provide Sales with enablement materials (decks, case studies, objection handling).
  • Collaborate with Product and Ops to keep messaging consistent with product maturity and compliance guardrails.
  • Maintain project management to align stakeholders and ensure deadlines are met. Analytics & Iteration
  • Track pipeline impact, campaign performance, and event ROI.
  • Continuously refine ICPs, messaging, and collateral based on customer and sales feedback.
  • Benchmark against competitors and market trends to keep positioning sharp. AI-First / Fusioneer Mindset
  • Start with AI : Treat AI as the reflexive first step in campaign planning, copywriting, event prep, and reporting.
  • Integrate AI into workflows : Use GenAI for prospect research, content drafting, design iterations, and competitive analysis.
  • Capture and share wins : Document AI-assisted workflows (e.g., faster blog drafts, automated lead list enrichment) so they can be reused across teammates.
  • Culture builder : Normalize AI adoption rituals (e.g., “AI Win of the Week”), encourage others to begin with AI, and contribute learning capsules. Requirements Your Experience
  • 6–10 years in B2B marketing, ideally in fintech, SaaS, or regulated industries.
  • Track record of shipping multi-channel campaigns, event marketing, and lead-gen programs that drove measurable growth.
  • Experience producing content and collateral that elevated brand credibility and fueled sales.
  • Familiarity with marketing ops tools (e.g., HubSpot, Salesforce, LinkedIn Ads) and managing external agencies.
  • Bonus : Experience running conference-heavy marketing and / or building early-stage GTM foundations. Who You Are
  • Execution-first : A hands-on doer who thrives in early-stage environments.
  • Startup-tested : Scrappy, adaptable, and energized by creating order from ambiguity.
  • Trusted lieutenant : Takes direction but can operate autonomously, freeing up leadership bandwidth.
  • Data-informed & outcome-driven : You care less about impressions and more about pipeline contribution.
  • Collaborative challenger : Strong enough to push back, humble enough to serve the team.
  • AI-native reflexes : You naturally begin tasks with AI, act as a strategic router of human judgment + machine speed, and know how to critically evaluate outputs. Our Core Values We seek the most capable talent that lives and embodies our company’s values. Here’s what that means in practice :
  • Extreme Ownership – You run the ball all the way to the end zone. When a process breaks or a metric slips, you step in, marshal resources, and deliver the fix—no excuses, no hand-offs, no blame games.
  • Mindfulness – We move fast without breaking people. You balance urgency with empathy, communicate with clarity, and leave every teammate (and customer) feeling heard, respected, and energized.
  • Insight-Driven – Surface data is just the invitation. You linger where others skim, running “five-whys” autopsies and sitting with problems long enough for the real patterns to reveal themselves. Mindful attention lets you connect dots no one else saw, turning hidden truths into the next high-leverage playbook.
  • Audacious – Incrementalism is boring. Whether it’s slashing onboarding time to hours or shipping an AI workflow no one’s tried before, you set bold targets and attack them with creativity and grit.
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    Marketing Manager • Quezon, QUE, ph