Overview
The Trade Sales and Marketing Director is responsible for setting and implementing the strategy and direction that will enable the team to achieve the company’s trade sales objectives.
Key Areas of Accountability :
P&L Accountability
Distribution Strategy
Shopper Marketing
Trading Term Development
Distributor Management
Key Customer Development
Job Specification :
Responsible for delivering sales and distribution objectives for the company
Tasked to develop and implement shopper and customer based strategy in pursuit of both top line and bottom line goals
Manages the go to market approach of the company in line with brand and consumer key performance measures
Leads the Trade Retail Sales Organization whose capabilities include trade and customer marketing, key
Sales Director • Philippines