GenAI Strategist (Growth, Automation & Revenue)

GenAI Strategist (Growth Automation & Revenue)

Company: Liviti Wealth Advisory

Location: Philippines / Remote (AU timezone preferred)

Reports to: Founder

About Liviti

Liviti helps Australians build long-term wealth through property and finance. This is a high-trust high-consideration category where poor advice destroys lives and poor marketing destroys credibility.

We are aggressively deploying AI across marketing sales research operations and content to:

• Move faster than competitors
  
• Lower acquisition costs
  
• Scale expertise without diluting trust
  
• This role exists to make AI commercially useful not impressive on LinkedIn.
  

The Role (Read This Twice)

• You are not an AI enthusiast. You are not here to demo tools.
  
• You are here to design deploy and operationalise GenAI systems that materially improve:
  
• Lead generation
  
• Conversion
  
• Research velocity
  
• Content scale
  
• Internal productivity
  
• You will sit at the intersection of strategy execution and automation.
  

What Youll Actually Do

• AI Strategy & System Design
  
• Design Livitis end-to-end GenAI strategy across:
  
• Marketing
  
• Content
  
• Sales enablement
  
• Research & insights
  
• Internal ops
  

Identify where AI should:

• Replace manual effort
  
• Augment human judgment
  
• Create leverage at scale
  
• Define clear use cases tied to revenue speed or margin
  
• Marketing Content & Growth
  
• Build AI-powered systems for:
  
• Content ideation scripting repurposing
  
• SEO research and long-form content production
  
• Social hooks ads and landing page copy
  
• Create AI workflows that turn:
  
• Founder IP multi-channel content
  
• Market data investor education assets
  
• Work closely with Creative & Growth teams to ensure AI outputs are:
  
• On-brand
  
• Compliant
  
• Conversion-focused
  
• Research Insights & Decision Support
  
• Use GenAI for:
  
• Market and suburb research
  
• Policy and macro trend analysis
  
• Consumer objection mining
  
• Build AI-assisted insight frameworks that improve:
  
• Investment narratives
  
• Sales conversations
  
• Product positioning
  
• Automation & Internal Leverage
  
• Design AI agents and workflows to support:
  
• Sales teams
  
• Client onboarding
  
• Internal documentation
  
• Training and enablement
  
• Reduce dependency on headcount growth through smart automation
  
• Work with existing tech stack (CRM marketing tools data sources)
  

What You Are NOT Doing

• You are not running random AI experiments
  
• You are not building novelty demos
  
• You are not outsourcing thinking to ChatGPT
  
• You are not shipping AI outputs without human logic and checks
  

Requirements

Success Metrics (No Vanity KPIs)

• Reduction in time-to-output (content research insights)
  
• Improvement in lead quality and conversion rates
  
• Cost savings via automation
  
• Adoption of AI systems by internal teams
  
• Clear documented AI playbooks that scale
  

Youre a Fit If:

• Youve applied GenAI in real commercial environments not just theory
  
• You understand direct response funnels and sales psychology
  
• You can translate messy business problems into structured AI workflows
  
• You think in systems not prompts
  
• Youre comfortable challenging how things are currently done
  

Youre NOT a Fit If:

• You just play with tools
  
• You cant explain ROI
  
• You avoid regulated or high-stakes industries
  
• You think AI replaces judgment instead of sharpening it
  

Experience & Capability Requirements

• 48 years in strategy growth ops or product roles
  
• Hands-on experience with:
  
• GenAI tools (LLMs agents automation platforms)
  
• Prompt engineering and workflow design
  
• Strong understanding of:
  
• Marketing funnels
  
• Content strategy
  
• Data-driven decision making
  
• Experience in finance property SaaS or consulting is a major advantage
  

Personal Traits That Matter

• Commercially ruthless intellectually honest
  
• Systems thinker not a hype merchant
  
• Comfortable operating with ambiguity
  
• Bias toward shipping testing and improving
  
• Clear communicator who can educate non-technical teams
  

Benefits

How to Apply (Filter Question Read Carefully)

Do not send a generic CV.

Instead submit:

1. One example where you used AI to save time make money or scale output

2. A short breakdown of:

• A Liviti use case you would automate in your first 30 days
  
• Why it matters commercially
  

3. Tools stacks or workflows youve actually deployed (not just explored)

Final Reality Check

This role will expose:

• Whether you actually understand AI
  
• Whether you understand business
  
• Whether you can bridge the two
  

If that excites you apply.

If that scares you this role will break you.

Key Skills
ASC 606,Hotel Experience,Hospitality Experience,GAAP,Accounting,Revenue Management,Pricing,Analysis Skills,Salesforce,SOX,ERP Systems,NetSuite
Employment Type : Full Time
Experience: years
Vacancy: 1