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SEO Specialist

SEO Specialist

Thakral OnePhilippines, PH
21 days ago
Job description

Role

SEO Specialist

Responsibilities

  • Conduct comprehensive SEO audits to identify areas for improvement and opportunities for growth.
  • Develop and execute SEO strategies to improve organic search rankings and drive traffic.
  • Collaborate with web developers to ensure SEO best practices are implemented across all web properties.
  • Monitor and analyze website performance using SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console).
  • Optimize on-page elements such as meta tags, headers, URLs, and content for search engine visibility.
  • Conduct keyword research and competitive analysis to inform content strategy and optimization efforts.
  • Implement technical SEO improvements, including site speed optimization, mobile responsiveness, and structured data.
  • Manage and implement link-building strategies to increase domain authority and backlink profile.
  • Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
  • Provide regular reports and insights on SEO performance, including actionable recommendations for improvement.
  • Collaborate with content creators, marketers, and other stakeholders to ensure alignment with SEO goals.

Technical Skillsets

  • In-depth knowledge of SEO best practices and search engine algorithms.
  • Strong understanding of HTML, CSS, and JavaScript.
  • Experience with SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, GTM.
  • Familiarity with content management systems (e.g., WordPress, Joomla, Drupal).
  • Knowledge of web performance optimization tools (e.g., Lighthouse, PageSpeed Insights).
  • Understanding of web security practices, including CSP and HSTS headers.
  • Experience with data analysis and reporting tools (e.g., Excel, Data Studio).
  • Familiarity with A / B testing and conversion rate optimization.

    • Certifications

  • Google Analytics Certification.
  • SEO certification.

    • Relevant Experience

  • Previous experience in Banking, e-commerce, SaaS, or other web-intensive industries.
  • Experience working with cross-functional teams including developers, designers, and content creators.

    • Personal / Professional Skills

  • Strong analytical skills and attention to detail.
  • Ability to work collaboratively with web developers and other teams.
  • Excellent communication and project management skills.
  • Proactive, self-motivated, and able to stay updated with the latest SEO trends and algorithm changes.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.

    • Number of Vacancies

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    Seo Specialist • Philippines, PH