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The Role
You will be responsible for :
- Develop and execute a multi-channel social media strategy for (Instagram, Meta, YouTube)
- Manage a content calendar that balances business authority, lifestyle storytelling, and thought leadership
- Coordinate with videographers, editors, designers, and other creators to deliver consistent, high-quality output
- Analyze content performance and iterate for growth (views, engagement, followers, leads)
- Identify opportunities for virality, partnerships, and platform-native trends
- Leverage the CEO’s involvement with the global startup, fitness, and digital nomad communities
Ideal Profile
About You :
You’re obsessed with growth. You understand how to combine content, storytelling, and analytics to drive engagement, credibility, and leads. You’ve likely managed high-growth personal brands before — or built your own from scratch. You can pivot between engaging YouTube videos and dynamic fitness-lifestyle content on Instagram with ease.
You understand that personal branding is business , and you know how to make every post count.
Develop and execute a multi-channel social media strategy for (Instagram, Meta, YouTube)Manage a content calendar that balances business authority, lifestyle storytelling, and thought leadershipCoordinate with videographers, editors, designers, and other creators to deliver consistent, high-quality outputAnalyze content performance and iterate for growth (views, engagement, followers, leads)Identify opportunities for virality, partnerships, and platform-native trendsLeverage the CEO’s involvement with the global startup, fitness, and digital nomad communitiesProven experience growing an individual’s social presence from scratch or scaling it significantlyStrong grasp of social platforms and their content nuances (YouTube + Instagram +Meta)Data- and insight-driven : you make decisions based on what worksExcellent copywriting, storytelling, and content ideation skillsComfortable working with creatives (editors, designers, photographers)Interest in business, fitness, high-performance living, and entrepreneurship is a BIG plusBonus : Video editing or design skillsWhat's on Offer?
Flexible working optionsFantastic work culture