Role Description
This is a full-time remote role for a Performance Marketer at a growing US based company. The Performance Marketer will be responsible for building, optimizing and analyzing search campaigns, scale paid search volume while maximizing our return on investment, and reinforce search channels with data, consumer insight, best practices and infrastructure improvements.
Qualifications
- 2+ years of hands-on experience in paid search and paid social marketing
- Expert in Google Ads and Facebook / Instagram Ads
- Strong understanding of Amazon marketplace and advertising Strong rigor and excellent analytical skills
- Deep understanding of a / b testing
- Experience with third-party SEM buying and marketing analytics tools (e.g. Marin, SEMRush, Google Analytics etc)
- Excellent communicator in oral and written English
- Great team player and strong attention to detail
- Thrives in a fluid, fast-paced and results-oriented environment; able to adapt to changing business needs and influence decision-making across all levels of the organization
- Curious, independent, rigorous and proactive
- Bachelor’s degree in business, marketing or associated studies
Preferred Qualifications
Digital / Performance marketing agency experience is not required, but a BIG plusSA360, GA360 knowledge is a plusCompensation
1,800 - $2,800 per month, paid in USD depending on experience.Responsibilities
Drive paid search & social strategy and day-to-day operations (Google AdWords, Bing, Facebook Ads), with the goal of driving incremental revenues for our clientsBuild the project roadmap for the channel, launch and monitor direct response paid search and paid social campaigns, and assist with tracking and reportingBuild target audiences in Google Ads and Facebook / Instagram AdsInitiate testing for display re-engagement and video advertising via Google Display Network, and Youtube advertisingDevelop a systematic A / B split testing process to maximize user engagement and nurture customer acquisitionCollaborate with other channel owners to ensure consistent messaging acrossall performance marketing mediumsStrong problem-solving skills and ability to implement effective solutions.Details
Independent contractor agreement paid 2x monthly.Client has a desire for long term commitment.