Talent.com
This job offer is not available in your country.
Content Marketing Specialist

Content Marketing Specialist

Jobs360Philippines, Philippines
7 days ago
Job description

Roles and Responsibilities

Create, develop (write, edit and proofread) and manage engaging content in a variety of platforms to effectively reach the desired target audience and marketing goals :

  • Articles, Whitepaper, Blogs
  • Website pages
  • Social media
  • Videos / podcast
  • Internal communications
  • Research content, market trends and customer-related topics to ensure that content is relevant and appealing
  • Ensure that SEO and SMO strategies are effectively implemented.
  • Build a following on social media
  • Generate leads with the right messaging framework, CTA on copies and in the funnel
  • Ensure customer engagement, brand consistency and a positive customer experience across all content
  • Manage content calendar and distribution - ensure that the content remains consistent across all platforms.
  • Collaborate with internal / external teams to plan and develop content for each stage in the marketing funnel and customer life cycle, style and layout and ensure the timely delivery of assignments
  • Track customer and content analytics and generate reports and presentations
  • Raise brand awareness and monitor web traffic and metrics to identify best practices
  • Keep up to date with content trends, customer preferences, and advancements in technology to draw audience's attention
  • Use CMS / CRM and other marketing tools to analyze traffic and engagement metrics
  • Ensure compliance with law (e.g.

copyright and data protection)

  • Track customer feedback and generate ideas to increase customer engagement

    • Required Experience

  • A minimum of five years of experience in content creation, marketing, communications, or similar

    • Minimum Qualifications

  • Bachelor's degree in literature, journalism, marketing, communications, or similar
  • A portfolio of published work
  • Hands-on experience with content management systems such as WordPress, Drupal, and Joomla
  • Experience with social media management especially Linkedin
  • Basic technical knowledge of HTML and web publishing
  • Good knowledge of various content platforms such as social media, blogs, and online publishing media.
  • Strong understanding of content practices such as SEO, SMO, and PPC.
  • Excellent written and verbal communication skills, demonstrable creative writing skills
  • Good attention to detail, organizational and time-management skills

    • Experience Advantage

  • Experience in e-commerce and technology / trends related to it (Salesforce, Adobe Commerce, Commercetools, Marketplacer, Akeneo)

    • ShoreXtra Perks

  • Free barista-style coffee
  • Free parking and jeepney services
  • Highly engaged team
  • Unlimited potential for growth
  • Challenging role
  • Fun and family-oriented working environment
  • Salary
  • Php60,000.00 - Php80,000.00 per month

    • Schedule :

  • 8 hour shift

    • Ability to commute / relocate :

  • Mabalacat, Pampanga : Reliably commute or planning to relocate before starting work (required)
    • Create a job alert for this search

    Marketing Specialist • Philippines, Philippines