Chief Marketing Officer

Direct message the job poster from Legal Management Group

The CMO will lead the firm's end‑to‑end marketing strategy, performance analytics, and intake optimization. This role requires a seasoned leader who combines marketing expertise with operational oversight and a passion for data‑driven decision‑making. The ideal candidate has prior experience in high‑volume marketing environments (preferably PI law) and understands how to convert leads into cases efficiently through well‑managed intake systems.

This is a high‑impact, in‑office leadership role at the firm’s California headquarters, where close collaboration, accountability, and execution speed are paramount.

Key Responsibilities

• Own and execute the firm’s full‑funnel marketing strategy (digital, paid media, SEO, TV, social, referral, and more).
• Oversee multi‑channel lead generation and branding efforts, ensuring measurable ROI on all campaigns.
• Manage external vendors, advertising partners, and agencies with strict performance oversight.
• Continuously test, analyze, and optimize marketing funnels to increase case volume and case quality.

Intake, Referrals & Conversion Management

Data & Performance Optimization

Required Qualifications

Preferred Tools & Systems Experience

Job Information

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