We’re looking for a skilled Meta Ads Specialist with hands-on experience in managing and scaling high-performing campaigns for eCommerce or DTC brands. You’ll take ownership of the paid media strategy, test creative ideas, and help drive real growth.
- Plan, launch, and optimise paid campaigns across Meta Ads (Facebook & Instagram) — with some support on Google Ads.
- Build precise targeting, creative testing, and budget allocation frameworks to maximise conversions and ROAS.
- Execute daily campaign optimisations including bid adjustments, audience refinements, and creative rotations.
- Run structured A / B and multivariate tests to identify winning ads and landing pages.
- Track, analyse, and report performance using GA4, GTM, Shopify, and attribution tools.
- Collaborate with the wider marketing team on launches, promotions, and CRO initiatives.
- Stay ahead of industry trends and emerging Meta features to identify growth opportunities.
Requirements
3–5+ years’ experience managing Meta Ads (Facebook / Instagram) campaigns for eCommerce, DTC, or retail brands.Strong understanding of conversion tracking, attribution, and optimisation (GA4, GTM, or Shopify Analytics).Proven ability to deliver ROI-positive results and improve performance metrics.Experience with CRO, landing page optimisation, and creative testing frameworks.Bonus : familiarity with Google Ads, Klaviyo, Triple Whale, or other eCommerce tools.Data-driven, analytical mindset with excellent attention to detail.Clear communicator who thrives in a collaborative, fast-paced environment.Note : The official title of this role is Paid Search Specialist (Meta) .
Benefits
Why Join Twoconnect?
We offer more than just a job — we offer a supportive and rewarding career experience. Here’s what you can expect from this opportunity :
Work from homeMonday to Friday 8 : 30 AM to 5 : 00 PM PHT (adjustments will be made for daylight saving time)HMO with 1 free dependent and medical reimbursementsGovernment-mandated benefitsWork from home allowancesOpportunities to work with leading companies in Australia and beyondTraining programmes for career developmentEngaging company outings, team activities and wellness sessionsSupportive, inclusive cultureDedicated managers focused on your growth and successTwoconnect connects highly skilled Filipino professionals with established companies in Australia, New Zealand, the United States, the United Kingdom and Europe, providing direct access to global careers and long-term opportunities.
We offer competitive pay and benefits, additional entitlements and structured career development programs that make employment both financially rewarding and professionally sustainable.
Our industry-leading retention rate demonstrates our commitment to a people-first culture that prioritizes stability, growth and genuine care for every employee.
Twoconnect is an equal opportunity employer. We value cultural diversity and foster an inclusive workplace where every employee is respected and supported as part of a growing global team.
🔗 Learn more about us through our official pages :
Website : https : / / twoconnect.com.au /
Careers : https : / / apply.workable.com / twoconnect-careers /
LinkedIn : https : / / linkedin.com / company / twoconnectau
Facebook : https : / / www.facebook.com / 2woconnect /
Instagram : https : / / www.instagram.com / twoconnect_ /