Campaign Marketing Manager

Job Description

This is a remote position.

Job Highlights

Contract : Independent Contractor

Schedule : Monday-Friday 9AM-5PM UK time with 1-hour unpaid break

Key Responsibilities

1. Campaign Strategy & Commercial Performance

Develop full GTM plans covering audience segmentation, data, paid media, and outreach strategy.

Own the commercial performance of assigned campaigns — achieving MQL and delegate registration goals.

Plan, launch, and optimise digital campaigns (paid ads, LinkedIn, email, influencer activations).

Measure and report on key metrics (ROAS, conversion, CPL, MQL / REG contribution).

2. Sales & Delegate Enablement

Manage mass email and automation campaigns (SmartLead, Brevo) across key regions.

Build and deliver toolkits (brochures, invites, event fact sheets) for Sales and Delegate teams using brand templates (Canva / Google Slides).

Coordinate social media amplification and executive influencer campaigns.

Provide ongoing communication to internal teams regarding campaign performance, data availability, and outreach cadence.

3. Data Supply & Cleanliness

Own data pipeline management for assigned territories using tools such as Lusha, Skrapp, and LinkedIn Sales Navigator.

Validate, segment, and upload fresh contact data into CRM and outreach systems weekly.

Conduct monthly data quality audits and maintain GDPR compliance.

Collaborate with Delegate QA and Comms to ensure accurate lead grading and audience targeting.

4. Performance Tracking & Reporting

Report weekly on MQLs, delegate registrations, ROAS, and outreach conversion.

Present campaign insights at internal marketing and post-event debriefs.

Use Looker Studio dashboards and Google Sheets trackers to document campaign metrics and learning outcomes.

Requirements

• 3+ years’ experience in B2B marketing, preferably events or SaaS.
• Proven track record in campaign planning, lead generation, and digital outreach.
• Strong knowledge of CRM and automation platforms (Brevo, SmartLead, etc.).
• Familiarity with Google Workspace, LinkedIn Sales Navigator, Lusha, and similar data tools.
• Excellent written and verbal communication skills.

Benefits

Independent Contractor Perks :

Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

ZR_29202_JOB

Requirements

Requirements : 3+ years’ experience in B2B marketing, preferably events or SaaS. Proven track record in campaign planning, lead generation, and digital outreach. Strong knowledge of CRM and automation platforms (Brevo, SmartLead, etc.). Familiarity with Google Workspace, LinkedIn Sales Navigator, Lusha, and similar data tools. Excellent written and verbal communication skills.