Description
The Alumni Relations manager is responsible for coordination of alumni-related events. Establishment of partnerships, marketing of AIM and graduating students, career opportunities
- Qualifications
- Responsibilities
Education
A Bachelor’s Degree in Business or equivalent (or in any field) and a Master’s in Business AdministrationMinimum experience
4 years of experience in Account Management, Digital Marketing and Data Analytics. Must have valuable experience in Team Management, Events and Project Management, Business Development and Customer ServiceBusiness Understanding
Marketing, Event and Project Management, Career Advising, Stakeholder Management and Customer ServiceExecute an overall communication strategy and tone for alumni and donors of all levels. This includes identification, cultivation, solicitation and stewardship of constituents.Develop communications collaterals; Coordinate the integration of milestones into ongoing digital and printed materialsConceptualize and develop materials for MyAIMConnect, the AIMLeader, LinkedIn, FB, and other AIM publications, as needed. Maintain regular communication with alumni via direct contact, email blasts, alumni portal, AIMLeader & other social media.Develop campaigns such as directmail appeals, online giving, and face-to-face solicitations with specific strategies for first-time gifts as well as major gifts, renewals and constituency segmentations.Develop and execute a social media strategy to generate goodwill among alumni, e.g bday greetings, work promotions, important national holidays, etc.Establish and build relationships with a wide range of alumni, both locally and internationally.Coordinate with Admissions to spearhead the introduction of alumni involvement in the admissions process; Coordinate with Career Services to plan the growth and accessibility of career networking services for students and alumniAssess potential and develop an appropriate plan for the integration of international alumni and for linkages with the InstituteDevelop and execute events with the goal of recognizing outstanding alumni and their achievements towards building up the AIM brand and encouraging alumni support and donations. (i.e. Chapter Networking)Communicate internally to AIM community ARO’s plans, strategies and activities. Engage other departments in co-op activities, projects, events, etc that promote relationships between alumni and AIM.Execute an overall alumni affinity plan that projects AIM in the best light among alumni to promote and rekindle positive connection to the school.