The Program Manager for Product Management is responsible for overseeing planning, execution, and continuous improvement of credit card product clusters and customer segment portfolios. The role ensures alignment with BPI’s overall strategy, manages the product lifecycle, and collaborates with technology, marketing, sales, and analytics teams to achieve growth, profitability, and customer satisfaction targets.
Responsibilities
Drives end-to-end execution of assigned product programs, campaigns, and initiatives
Defines product cluster or customer segment portfolio strategy and roadmap
Understands customer needs, identifies market trends, and monitors competitive activity
Develops product features and launches projects within deadlines
Coordinates with internal and external partners to evaluate opportunities and partnerships
Owns day-to-day management and continuous improvement of program features
Ensures consistent delivery of customer value proposition and objectives
Plans product programs to achieve revenue and profitability targets
Provides forecasts, budgets, and sets pricing to meet financial goals
Identifies opportunities for product improvements and drives innovation initiatives
Translates business requirements into user stories, process flows, and customer journeys
Prepares documentation, approvals, and post-implementation reports
Ensures compliance with internal policies, regulatory requirements, and risk controls
Collaborates cross-functionally with Marketing, Sales, Analytics, Operations, and Technology
Escalates risks, issues, and dependencies impacting delivery
Qualifications
Bachelor’s degree in Marketing, Business, Finance, or related field
At least 2–4 years of experience in product development, loyalty, and rewards
Knowledge in marketing management, product management, finance, data analysis, and project management
Proficiency in MS Word, MS PowerPoint, and MS Excel
Strong skills in decision making, negotiation, communication, stakeholder management, and media proficiency
Attributes include creativity, resilience, adaptability, results orientation, and strong communication skills
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Program Manager for Product Management • Makati, National Capital Region, Philippines