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Head of Marketing (B2B)

Head of Marketing (B2B)

Atticus Advisory Solutions Inc.Baguio, Cordillera Administrative Region, Philippines
10 hours ago
Job description

Strategic Leader in Technical Recruiting, Career Advisory, Talent Management and Market Intelligence | Developing People, Strengthening Organizations

We are looking for a Head of Marketing to lead our global B2B marketing strategy and strengthen our presence in international markets. This role is ideal for a seasoned marketing leader who excels in digital marketing, content strategy, lead generation, and team leadership—especially within the offshoring or outsourcing sectors.

Key Responsibilities

  • Develop and execute a global B2B marketing strategy focused on international market expansion.
  • Lead multi‑channel digital marketing campaigns (SEO, SEM, paid media, email, social) tailored to global audiences.
  • Drive lead generation and demand creation across priority markets (US, Canada, UK, EU, Australia, etc.).
  • Oversee content creation including case studies, whitepapers, blogs, and thought leadership pieces.
  • Strengthen brand positioning in the offshoring and outsourcing sectors.
  • Collaborate with Sales and Operations to align marketing initiatives with business goals.
  • Build, mentor, and manage a high‑performing marketing team.
  • Track performance metrics, optimize campaigns, and report results directly to the CEO.

Qualifications

  • 7–10+ years of B2B marketing experience, with at least 5 years in a leadership role.
  • Strong background in international marketing outreach, digital marketing, and lead generation.
  • Proven experience in content creation and brand development.
  • Experience in offshoring, outsourcing, or professional services is highly preferred.
  • Excellent leadership, communication, and strategic planning skills.
  • Data‑driven mindset with the ability to analyze and optimize marketing performance.
  • Why Join Us

  • Lead the entire marketing function with significant global impact.
  • Work directly with the CEO and executive team.
  • Seniority level

    Director

    Employment type

    Full‑time

    Job function

    Marketing

    Industries

    Outsourcing / Offshoring

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    Head Marketing • Baguio, Cordillera Administrative Region, Philippines

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