Marketing Transformation Consulting Manager - SFMC

Salesforce Marketing Manager

Join our team at Accenture Strategy & Consulting where we solve customer‑facing challenges across sales, service, and marketing. In the Global Network Song practice, you will design, build, and implement strategies that enhance business performance, working with clients from diverse industries to drive revenue, cost reduction, and customer satisfaction.

Responsibilities

• Design new campaign strategies and marketing plans across all channels.
• Conduct client campaign / marketing capability assessments and recommend optimizations of the campaign / marketing stack, developing use cases to improve ecosystem utilization.
• Develop business cases for campaign strategies and technology solutions.
• Derive insights for campaigns, work on attribution and optimization strategies.
• Define campaign KPIs and track them throughout the campaign lifecycle.
• Identify marketing process improvement opportunities and redefine processes.
• Lead and manage at least one large Salesforce marketing program execution from strategy definition to delivery in capabilities such as SFMC, Pardot, Personalization, Data Cloud, and Salesforce Loyalty.
• Conduct requirement gathering and design workshops, prepare solution and functional blueprints, and coordinate solution design and deployment across multi‑dimensional teams.
• Demonstrate strong project management skills, mobilizing and organizing across multiple stakeholders and projects.

Key Skills and Experience

Your Experience Counts!

What’s in it for you?

About Accenture : Accenture is a leading global professional services company, offering a broad range of services and solutions in strategy, consulting, digital, technology, and operations. With over 624,000 people serving clients in more than 120 countries, Accenture drives innovation to improve how the world works and lives. Visit us at .

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