HIRING : Performance Marketing Lead | Diliman, Quezon City (Onsite)
Salary : ₱70,000–₱80,000
We are looking for a Performance Marketing Lead to drive user acquisition, optimize ad spend, and scale revenue through data-driven digital marketing strategies.
The ideal candidate is highly analytical, experienced in paid media, and skilled in affiliate marketing and retargeting campaigns. Experience in the
sportsbook or sports betting industry is a plus. This role is focused on increasing Daily Active Users (DAU) while ensuring cost-efficient growth through strategic media buying, creative testing, and budget optimization.
This is your opportunity to lead data-driven digital marketing campaigns, drive user acquisition, and scale revenue growth through innovative and strategic performance marketing.
Key Responsibilities
- Manage and optimize paid campaigns across Meta, Google, TikTok, and Programmatic DSPs
- Conduct A / B testing on ad creatives, headlines, and CTAs to improve engagement and conversions
- Build and expand affiliate networks and traffic partnerships (CPA, revenue share)
- Lead retargeting and reactivation campaigns to bring back inactive users
- Use real-time data insights to allocate and scale budgets efficiently while maintaining ROAS targets
What We’re Looking For
5+ years of experience in performance marketing, digital advertising, or user acquisition.Expertise in paid media buying across Meta, Google, TikTok, and Programmatic DSPs.Strong background in A / B testing, conversion rate optimization, and ad creative performance analysis.Experience in affiliate marketing, CPA networks, and traffic partnerships.Proven ability to scale ad budgets efficiently while maintaining profitability.Proficiency in tracking and analytics tools (Google Analytics, UTM tracking, MMPs, Meta Ads Manager).Experience in the sportsbook or sports betting industry is a plus.Highly analytical, data-driven, and results-focused with a deep understanding of DAU growth strategies.Interested?
Let’s connect! Send your CV.
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