Marisa's mission is to spread the message that there are simple, rapid, and effective techniques everyone can use that can truly change your life.
Location : Philippines must be able to work UK working hours or Dubai
Type : Full-time
Salary : $1,500 to $2,000 per month
About the Role
We’re not looking for someone to pull numbers, we’re looking for someone to architect a truth machine .
As our Business Intelligence Lead , you’ll design, implement, and manage a powerful data ecosystem that brings clarity to every decision we make. You’ll own the integration and optimisation of platforms like TripleWhale and HubSpot , working closely with senior leaders across marketing, sales, product, finance, and operations to ensure our data is not just accurate but actionable.
You’ll operate both strategically and tactically : building dashboards, automating insights, and shaping how we think, talk, and act on data.
What You’ll Be Doing
Phase 1 : Build the Data Infrastructure
- Gather and prioritise business-critical questions aligned with growth goals
- Translate strategic needs into technical solutions using TripleWhale (attribution, eCom) and HubSpot (CRM, lifecycle)
- Configure and optimise reporting systems across platforms
- Ensure clean data flow between Shopify, Meta, Google Ads, HubSpot, TripleWhale, and others
Phase 2 : Operationalise Reporting & Insight
Build custom dashboards and automated reports for key functionsDeliver regular insights on funnel performance, customer journeys, retention, and ROIDefine and evolve North Star and operational KPIs in partnership with leadershipEnable teams to confidently self-serve the data they needPhase 3 : Own Ongoing Integrity & Evolution
Establish and maintain strong data governance processesTroubleshoot gaps, errors, and upstream issues with precisionLead ad hoc data analysis across the businessContinuously enhance the data stack using advanced TripleWhale features, HubSpot workflows, and AI-enabled toolsWe’d Love to Hear from You If You Have
3+ years in a hands-on data analyst or analytics engineering role, ideally in eCommerce, SaaS, or performance marketingStrong command of SQL , Excel , and BI toolsHands-on experience with TripleWhale and HubSpot (must-have)Deep understanding of marketing attribution, customer journeys, and lifecycle metricsA proven track record of building reporting infrastructure from the ground upExceptional communication skills - able to translate complexity into clarityA curious, proactive mindset -you ask the right questions before anyone else doesKey KPIs
Successful implementation of TripleWhale (timeline TBD – currently in discussion)Organisation-wide trust in reporting from TripleWhale and HubSpotMeasurable increase in stakeholder self-serve access and confidenceRegular delivery of actionable insights across marketing and sales funnelsReduced manual reporting through automation and dashboardingClarity and visibility on key business metrics (LTV, CAC, CVR, etc.)Explore our Company Overview and / or find out more about our Recruitment Process