Senior Ecommerce Ads Specialist (Shopify, Health & Wellness)

Job Description

Drive Growth, Maximize ROAS, and Turn Clicks into Conversions!

Overview

We are looking for a highly skilled Senior Ecommerce Ads Specialist to lead all Google Ads activities for a growing Shopify brand in the health and wellness space. You will be responsible for scaling revenue, hitting ROAS and CPA targets, and managing high monthly ad spend with accuracy and strategic depth. This role is performance-driven and requires hands-on expertise with Shopping, Performance Max, and feed optimisation.

Key Responsibilities

Manage and optimise Google Ads campaigns across Search, Shopping, Display , and Performance Max

Build, optimise, and maintain Shopping feeds and Merchant Center setups

Manage bidding strategies, budgets, and campaign structures to achieve ROAS and CPA goals

Conduct keyword research, audience testing, and competitive analysis to identify high-value traffic opportunities

Run A / B tests on ads, creatives, and landing pages to continuously improve performance

Ensure clean, accurate tracking in GA4 , Google Ads, and related tools

Provide clear weekly performance reports, insights, and next-step recommendations

Collaborate with internal teams (creative, email, web) to support full-funnel performance

Requirements

Mandatory Requirements

3+ years of experience managing ecommerce Google Ads for Shopify brands

Experience managing a minimum of AUD 5,000 per month in ad spend

3+ years hands-on with Google Shopping, Merchant Center, and feed optimisation

Demonstrated ability to scale ROAS and consistently lower CPA

Strong skills in Google Ads Editor , feed management tools, and campaign troubleshooting

Direct experience working with health, wellness, or supplement brands

Benefits

Why Join Us?

• Healthy, supportive, and conducive work environment (Great Place to Work™ Certified for three consecutive years!)
• Work with an innovative company delivering cutting-edge solutions across multiple industries
• Lead a team in a fast-paced, high-growth environment
• Competitive salary with opportunities for career advancement
• Collaborative, forward-thinking work culture
• 21 leave credits plus all client-based holidays
• HMO coverage with dependent benefits
• Exposure to world-class leadership from both local and international supervisors

Ready to take your career to the next level? Apply now!

Requirements

Qualifications : 3+ years of hands-on experience managing high-budget e-commerce Google Ads campaigns. Expert proficiency in Google Shopping (Performance Max) and Merchant Center management. Strong analytical skills with deep understanding of GA4 and campaign performance metrics. Proven success in scaling campaigns while improving ROAS and lowering CPA. Skilled in using Google Ads Editor and third-party optimization tools. (Preferred) Experience in the health, wellness, or supplement niche and familiarity with regional market trends. Google Ads certification is an advantage.