Email and SMS Marketing Specialist

We’re looking for an experienced Email & SMS Marketing Specialist with a background in

iGaming to join our team. In this role, you’ll be responsible for planning, executing, and

optimizing email and SMS campaigns to engage players, improve retention, and drive

conversions.

The ideal candidate has hands-on experience in iGaming marketing and understands the

importance of targeted, compliant, and personalized communications. If you’re passionate about

customer engagement, campaign performance, and creating seamless player journeys, we’d

love to hear from you!

Key Responsibilities

• Campaign Execution : Plan, design, and deliver engaging email and SMS campaigns

tailored to iGaming audiences.

deliver personalized communications to maximize engagement and retention.

loyalty campaigns, etc.) to enhance the player lifecycle.

and implement A / B testing to improve performance.

messaging with promotions and campaigns.

and concise SMS copy that reflect the brand identity.

marketing best practices.

Requirements

sports betting, or online entertainment industry.

HubSpot, Mailchimp).

segments.

Nice-to-Have Skills