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Digital Marketing Specialist
EmaptaMakati City, Metro Manila, Philippines13 days ago
Job type
- Quick Apply
Job descriptionCreate high-quality content, including blog posts, articles, social media posts, and email campaigns. Optimize content for SEO and ensure it aligns with the brand's voice and messaging. Manage and maintain social media channels, including Facebook, Instagram, Twitter, and LinkedIn. Create engaging content and run social media campaigns to increase brand visibility and follower growth. Develop and execute effective email marketing campaigns, including newsletters, promotional emails, and automated drip campaigns. Analyze email performance metrics and optimize campaigns for maximum impact. Conduct keyword research and optimize website content, meta descriptions, and titles to improve search engine rankings. Monitor and analyze website traffic and implement SEO best practices. Manage and optimize PPC campaigns on platforms like Google Ads and social media advertising. Track campaign performance and make adjustments to improve ROI. Utilize analytics tools to track and measure the performance of digital marketing campaigns. Generate regular reports on key metrics and insights. Analyze data to identify trends and opportunities for improvement. Bachelor's degree in Marketing, Communications, or a related field. Proven experience in digital marketing, including social media, email marketing, SEO, and PPC advertising. Strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools). Excellent written and verbal communication skills. Strong analytical skills and attention to detail. Ability to work independently and as part of a team. Passion for digital marketing and staying up-to-date with industry trends.
Strategy Development :
- Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
- Conduct market research and competitor analysis to identify opportunities and optimize strategies.
Content Creation :
Social Media Marketing :
Email Marketing :
Search Engine Optimization (SEO) :
Pay-Per-Click (PPC) Advertising :
Analytics and Reporting :
Qualifications
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Marketing Specialist • Makati City, Metro Manila, Philippines
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