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Head of Growth Marketing & Customer Acquisition - 35903078069

Head of Growth Marketing & Customer Acquisition - 35903078069

Activate TalentPhilippines
5 hours ago
Job description

Job Title : Head of Growth Marketing & Customer Acquisition

Job Type : Full-time / Remote

Work Hours : PST

Overview

We’re helping our client, a high-velocity DTC brand, find a hands-on leader to own and scale their entire acquisition engine. As Head of Growth Marketing, you will architect and execute a full-funnel strategy to drive profitable and repeatable customer growth—transforming eight-figure budgets into impactful outcomes.

Responsibilities

  • Architect the full acquisition stack—paid social, search, programmatic, affiliate, CTV
  • Stand up clean data pipes and attribution models to tie every dollar to LTV
  • Drive rapid-fire testing on creative, offers, and landing pages; kill losers fast, double down on winners
  • Build and mentor a team of A-level channel specialists and analysts
  • Deliver board-ready weekly scorecards that translate CAC, MER, and payback into plain English

Must-Have

  • 5–8+ years owning growth for a DTC brand, preferably with $10–50M+ annual media spend
  • Mastery of Meta and Google Ads
  • Experience with at least one emerging channel (TikTok, CTV, podcasts, etc.)
  • Fluency in LTV modeling, cohort analysis, and incrementality testing (GA4, Triple Whale, Rockerbox, or home-grown)
  • Proven record of hitting aggressive new-customer and MER targets while scaling spend
  • Hands-on approach : comfortable shifting between strategy, execution and coaching
  • #J-18808-Ljbffr

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    Head Marketing • Philippines

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