Position Title : Digital Marketing Specialist
Work Location : Alabang
Work Setup : Onsite
Work Schedule : Day Shift (6 : 00 AM – 3 : 00 PM)
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 2+ years’ experience in digital marketing, focusing on SEO, web content, and campaign coordination
- Prior experience working with Australian companies
- Proficiency with WordPress and CRM platforms such as HubSpot, Zoho, or Salesforce
- Experience creating and managing landing pages using Elementor, Wix, or Unbounce
- Solid understanding of digital tools : Google Analytics, Google Ads, SEMrush, Ahrefs, Meta Ads Manager, etc.
- Basic graphic design skills using Canva, Adobe Photoshop, or Figma
- Excellent communication and collaboration skills, especially with external agencies
- Strong attention to detail, self-motivated, able to manage multiple tasks and deadlines
- Prior experience with marketing or creative agencies is a plus
Job Summary / Description
Implement, optimize, and monitor digital marketing strategies to enhance online presence, generate leads, and support overall branding efforts in collaboration with internal teams and external agencies.
Responsibilities / Duties
Implement and continuously optimize SEO strategies to improve search engine rankings and visibilityBuild and manage landing pages using WordPress, Elementor, Unbounce, or WixCompile and analyze marketing data, including traffic, lead generation, and conversion metricsCollaborate with external marketing agencies on branding, advertising, and promotional effortsAssist with creating marketing materials and digital assets for email, social media, and websitesUse CRM systems (HubSpot, Zoho, Salesforce, or similar) for customer journey and campaign automationMonitor website and campaign performance via Google Analytics, SEMrush, or AhrefsEnsure marketing activities align with brand tone and strategic goals