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Social Media Engagement & Outreach Coordinator

Social Media Engagement & Outreach Coordinator

Houston Properties TeamMetro Manila, PH
2 days ago
Job type
  • Quick Apply
Job description

You know how good it feels to leave a comment that sparks a real conversation — or send a message that actually gets a reply?

Now imagine doing that every day, helping one of Houston’s top real estate teams build stronger relationships online while creating genuine opportunities with other agents.

This is a stable, long-term role where you’ll master the art of social engagement, learn modern recruiting strategies, and be part of a supportive team that values care, accountability, coachability, knowledge, and transparency.

What You’ll Do (Daily & Weekly Rhythm)

  • Reply to  100% of comments, mentions, and DMs  on our social channels (IG, FB, LinkedIn, YouTube) within 24 hours.
  • Like, comment, and engage meaningfully with our followers’ posts and stories.
  • Find and connect with Houston real estate agents (2–5 years of experience) on LinkedIn + Instagram.
  • Warm up conversations by engaging with agents’ posts before reaching out.
  • Send 10–15 personalized connection requests and follow-ups daily.
  • Monitor hashtags & keywords  (e.g., #houstonrealtor, #houstonrealestate, “Houston Properties Team”) using tools like Sprout Social, Hootsuite, or Zoho Social to spot conversations and join in.
  • Manage ManyChat automation flows  for IG + FB to ensure fast, consistent replies, tagging, and lead capture.
  • Track and log all outreach  in our CRM (HubSpot or Pipedrive).
  • Use  Shield or Taplio  to analyze which posts drive the most engagement and refine strategy.
  • Share recruiting guides, market updates, and events in conversations when relevant.
  • Deliver a simple weekly report : new agents engaged, conversations started, and recruiting calls generated.

Success Metrics

  • 100%  of comments / DMs answered within 24 hours.
  • 20+ meaningful agent touches per day  (comments, DMs, outreach).
  • 30+ new Houston agents added to CRM weekly.
  • 10+ recruiting conversations per week  that progress beyond “hello.”
  • 90%+ accuracy  in ManyChat flows triggering the right responses.

    • What Success Looks Like in 30 Days

  • Week 1–2 :  Learn our engagement style, tools (Sprout, ManyChat, HubSpot), and brand voice. Start daily replies + log activity.
  • Week 3 :  Build a personal list of 100+ Houston agents for outreach. Begin managing ManyChat flows.
  • Week 4 :  Consistently hit 20+ agent touches / day, ensure 100% of inbound comments / DMs are answered, and deliver first recruiting engagement report.

    • Requirements

    About You

  • Strong, natural communicator who enjoys starting conversations.
  • Social media savvy — especially IG & LinkedIn.
  • Detail-oriented and disciplined about tracking outreach.
  • Friendly, curious, and persistent (but not pushy).
  • Experience in real estate, recruiting, sales, or community management is a plus.

    • More About You :

  • Accountable :  You own deadlines and results.
  • Caring :  You create content that genuinely helps and informs our audience.
  • Coachable :  You take feedback and improve quickly.
  • Knowledgeable :  You know how to spot content worth sharing.
  • Transparent :  You communicate openly and honestly.
  • Bonus points if you already know AI tools, but we will train you.

    • Benefits

    Why You’ll Love This Role :

  • Stable, long-term opportunity  with a top US real estate brand.
  • Work  100% remote  — from the Philippines.
  • Clear process, repeatable results, and plenty of training.
  • Be part of a  team culture , not a solo gig.
  • Growth opportunities to expand into more marketing or recruiting responsibilities.

    • Perks & culture

  • Fully remote forever  + stable US payroll via PH-friendly channels.
  • Competitive salary  + KPI bonus  tied to video metrics & checklist completion.
  • Gear / software stipend once you pass probation—upgrade that ring light or HeyGen subscription.
  • Core values that read like real life :   Accountable
  • Caring
  • Coachable
  • Transparent
  • Knowledgeable.

    • If you’re nodding along — you may be exactly who we’re looking for.

    ABOUT THE HOUSTON PROPERTIES TEAM

    Ranked Houston’s #1 boutique real-estate team with  $2 B+ sales  and  1,000 + five-star Google reviews , our purpose is simple :   Empowering people to make wise decisions—at home and at work.

    Our core values drive everything we do :

  • Accountable : We do what we say, and we stand behind it.
  • Caring : We treat every client and teammate like they matter — because they do.
  • Coachable : Feedback helps us grow.
  • Transparent : We value honesty, not spin.
  • Knowledgeable : We invest in learning to better serve others.
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    Social Media Coordinator • Metro Manila, PH

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