Brand Marketing Director, Alpha Anywhere (Remote) - $150,000 / year USD

Brand Marketing Director, Alpha Anywhere (Remote) - $150,000 / year USD

Join to apply for the Brand Marketing Director, Alpha Anywhere (Remote) - $150,000 / year USD role at Trilogy.

Overview

Join Alpha Anywhere, where your strategic vision and hands-on expertise will propel homeschool families into a new era of learning. If you're eager to craft and execute plans that resonate, this role is your perfect fit.

Alpha Anywhere revolutionizes education with its 2 Hour Learning approach, empowering students to achieve academic excellence in just two hours daily through AI-guided, mastery-based learning. Parents receive transparent insights, and children discover more time for personal growth. Your mission : transform this narrative into a trusted brand and a thriving lead generation funnel.

What You Will Be Doing

• Designing and executing multi-channel campaigns (email, social media, paid advertising, affiliate / community) with defined KPIs and lead objectives.
• Developing and overseeing compelling content (blogs, emails, guides, social media) that guides parents from awareness to enrollment readiness.
• Establishing and expanding affiliate and parent-ambassador programs to consistently generate qualified leads.
• Managing the quarterly marketing schedule, setting goals, and defining KPIs, then analyzing results and making improvements.
• Evaluating channel performance, refining messages / offers, and enhancing ROI with each sprint.

What You Won’t Be Doing

Brand Marketing Director Key Responsibilities

Foster consistent growth in qualified leads by establishing a credible brand and a sustainable, KPI-focused marketing strategy through campaigns, content, and partnerships.

Basic Requirements

About Alpha Anywhere

Bring accelerated learning home with personalized academics and life skills. Combine the power of at-home learning with Alpha’s proven coaching to unlock success in academics and beyond.

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $75 USD / hour, which equates to $150,000 USD / year assuming 40 hours per week and 50 weeks per year. The